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3 Myths of DIY Websites

Free or do-it-yourself (DIY) websites are more than what meets the eye for small businesses.

DIY websites have become popular, but are they right for you?

Myth#1: They Look Great

Good design is something learned. Good design takes experience with any medium. Painting, pottery, products or web design, it's about experience and knowing your medium. Add to that coding and you've got a lot of technical know how that needs to be considered. If you feel confident that you can create images, videos, content that is not only interesting, strategically aligned with your brand, attention getting and just as important, correctly coded for Google and the other search sites to correctly optimize than you're on your way to making a successful website.

Myth #2: They are SEO Ready

SEO or search engine optimization is the backbone of all your endeavors on your website. It is about being found. Being found at the top of the search rankings. For this reason, you must consider SEO a priority. Search sites use your code to rank all sites. Knowing how to adapt the code is what most experienced web support teams will do to see an increase in search rank listings.

Myth #3: They Focus on Your Best Interest

You may think that your site is the only focus for the bigger DIY services. Unfortunately, they use code that benefits them and not you. Using these services they ll benefit with source code being used and you aren't in complete control over your long term search ranking results.

To be successful, you want to maximize the potential. Your specific situation usually comes down to supporting the strategic initiatives. Many times that means devoting the amount of time to see positive change. That's the purpose of consistent support services, it's really about the time spent every month to update content, add backlinks, respond to technical issues and consistently build a brand with meaning.